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Friday, 2 October 2026Fashion, style and modelingLTEN
About

A magazine written from inside the fashion world

Jurgita has written about fashion, style, beauty and modeling since 2010. The magazine belongs to the Supermodels model agency, and its editor-in-chief is the agency's head, Jurgita Kiguolė.

2010first story
924stories in the archive
2001Jurgita Kiguolė in fashion

Who we are

Jurgita began as a Lithuanian fashion and beauty magazine and in 2011–2012 also published monthly issues. The archive holds collection reviews, interviews with models, photographers and designers, and the behind-the-scenes of Supermodels castings and model camps.

The English edition, jurgita.com, covers the Baltic fashion scene and gives practical guides for new models, photographers and stylists.

Who owns the magazine

Jurgita.lt and jurgita.com are owned by UAB Supermodeliai, the Supermodels model agency. We say so openly: whenever we mention Supermodels in a story or in our agency guide, you know it is our own agency.

The website is maintained by UAB „Elektroniniai sprendimai“.

Editorial principles

  • Models never pay to apply to an agency or to be represented. We treat any agency that asks for such fees as a warning sign.
  • We do not judge bodies. We describe real agency requirements, but never show BMI or call any figure a problem.
  • Models under 18 only with their parents' knowledge and consent.
  • Retouched editorial photographs are marked, and AI-generated images carry a “Made with AI” label.

The Jurgita letter

New stories, model castings and fashion week news in one e-mail.

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