People Choice
Works with: women, men, kids, senior models, talent
People Choice is a modeling agency based in Antwerp, BE, founded in 1992.
Worth knowing
The agency's site says People Choice started in 1992 as Belgium's first casting agency with real people; the KBO register lists the company from 27 May 1992. New owner Chloe Anthonis calls it Belgium's first AI-supported casting agency: Digital Cast creates digital twins of models only with their consent for each campaign.
Agency website and KBO register, 2026-10-19
People Choice in its own words
We started as Belgium's first casting agency with real people. Today we are the first casting agency to combine that human touch with AI innovation.
How to apply to People Choice
- Apply through the agency's own online form – the link is above. Prepare 4–6 unretouched digitals and your measurements.
- Check its website or Instagram for open-call days; if none are listed, apply online.
- If you are represented by a mother agency, let it make the introduction – that is how most placements abroad start.
- Models from abroad can apply; a work permit is arranged by the agency once a placement is agreed.
- Never pay to apply. A licensed agency earns a commission on your work, nothing upfront.
Looking for an agency that can place you abroad?
Supermodels is a mother agency in Vilnius, Lithuania, working since 2001. It develops new faces and places models with agencies in Paris, Milan, London and Asia. Applying is free and commits you to nothing.
Jurgita is published by Supermodels, so this is our own agency. Other agencies' profiles are based on public sources and their own information.
Reviews of People Choice
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What you need before applying
Agencies ask for the same three things: clean digitals, exact measurements and – once you are signed – a composite card for castings.
Frequently asked
Sources: People Choice - home ('Leading Belgian model and talent agency since 1992', 150+ models, actors and talents; boards Him, Her, Next Gen, Older; AI assistant 'Lisa' on WhatsApp; Digital Cast; tel +32 3 535 35 75) · People Choice - about (founded 1992 as Belgium's first casting agency with real people; new leadership of Chloe Anthonis; 'first AI-supported casting agency'; digital twins; quote taken from this page) · People Choice - join (all ages, sizes and backgrounds welcome; sign-up form via Casting42; no fee mentioned) · People Choice - terms (located at Sint-Pietersvliet 7, 2000 Antwerpen; casting, booking and talent management services) · People Choice - privacy (People Choice BV, Dambruggestraat 255, 2060 Antwerpen, company number BE 0447.499.602; Digital Cast generates AI campaign images of models only with explicit consent per campaign, images generated in a US cloud environment) · KBO public register: PEOPLE CHOICE, 0447.499.602, besloten vennootschap, start 27 May 1992, seat Dambruggestraat 255, 2060 Antwerpen since 27 July 2025, status Actief, Normale toestand · Fact: LinkedIn of Chloe Anthonis, owner and casting director at People Choice, founder of Chlues (search snippet only); Instagram @people_choice_belgium: 'Belgium's original casting agency for real people. Since 1992.' [linkedin.com not readable by any tool; search snippet only]
01Does People Choice accept international models?
People Choice does not say explicitly; apply online or through your mother agency.
02Do I need a mother agency to join People Choice?
Not necessarily, but most placements abroad are arranged agency-to-agency, so a mother agency makes the introduction easier.
03Is there an application fee at People Choice?
No legitimate agency charges to apply; if you are asked to pay upfront, walk away.
04How do I apply to People Choice?
Through its online application form (linked above) with digitals and measurements.