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Saturday, 3 October 2026Fashion, style and modelingLTEN
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Intro video

Also called: video casting

An intro video is a short clip of the model: name, height, where they are from, a few sentences and some movement, requested by an agency or client instead of a live casting.

How it works

More and more castings happen remotely. A client abroad cannot meet every model, so they ask for a 30–60 second clip: the model introduces themselves, turns around, shows a profile, walks a few steps, sometimes smiles or answers a question.

The video shows what pictures cannot: how a person moves and speaks, how their voice sounds and what energy they have. For commercial and advertising work it can matter more than the portfolio.

A phone is enough technically, but you need good light, a quiet background and the horizontal or vertical format that was asked for.

In practice

A client abroad asks for an intro video within a day. The model films herself on a phone by a window against a light background: she says her name, height, where she is from and which agency represents her, turns around, shows a profile and walks a few steps. The clip lasts 40 seconds and goes to the agency that evening.

What to watch for

  • Light from the front, a plain light background.
  • Fitted, simple clothes, as for digitals.
  • Speak calmly, in English if the client is abroad.

Related terms

Questions and answers

Frequently asked

01How long should an intro video be?

Usually 30–60 seconds unless the client says otherwise.

02What should you say in an intro video?

Your name, height, where you are from, which agency represents you and a line about yourself.

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