First Management
Works with: women, men, new faces, talent
First Management is a modeling agency based in Dublin, Ireland, founded in 1996.

Worth knowing
The agency's application terms say that applicants under 18 need parental consent.
First Management, applyThe Business Post published an interview with Jules Fallon on 3 March 2026 about thirty years since she opened 1st Option Models and about the agency's move into influencer management.
Business Post, 2026-03-03On 28 February 2026 the agency announced on its Instagram account that 1st Option Models was being renamed First Management. The company's registered name remains 1st Option Models Limited (CRO 356471).
First Management, Instagram reel, 2026-02-28The Dublin Town business page says that 1st Option Models was founded in 1996 by Jules Fallon. A 2012 interview with Trish Fallon recorded by our researchers gives 1997, and the company 1st Option Models Limited was registered with the Companies Registration Office (CRO) on 7 May 2002.
Dublin Town, 1st Option Models
First Management in its own words
First Management, formerly 1st Option Models, is a boutique talent management agency dedicated to discovering, nurturing, and elevating Ireland’s top creative talents and models.
How to apply to First Management
- Apply through the agency's own online form – the link is above. Prepare 4–6 unretouched digitals and your measurements.
- Check its website or Instagram for open-call days; if none are listed, apply online.
- If you are represented by a mother agency, let it make the introduction – that is how most placements abroad start.
- Models from abroad can apply; a work permit is arranged by the agency once a placement is agreed.
- Never pay to apply. A licensed agency earns a commission on your work, nothing upfront.
Looking for an agency that can place you abroad?
Supermodels is a mother agency in Vilnius, Lithuania, working since 2001. It develops new faces and places models with agencies in Paris, Milan, London and Asia. Applying is free and commits you to nothing.
Jurgita is published by Supermodels, so this is our own agency. Other agencies' profiles are based on public sources and their own information.
Reviews of First Management
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- Reviews are published after an editor has read them.
- Write about your own experience: the casting, the contract, jobs, payments, communication.
- We do not publish insults, other people's personal data or accusations that cannot be checked.
- The agency can reply publicly to every review.
- Every agency is treated the same way, including our publisher Supermodels.
What you need before applying
Agencies ask for the same three things: clean digitals, exact measurements and – once you are signed – a composite card for castings.
Frequently asked
Sources: First Management - about (formerly 1st Option Models; more than 30 years of experience) · First Management - contact (Second Floor 40A, Powerscourt Townhouse Centre, Clarendon Street, Dublin 2, D02 H5W4; agent and talent manager Jules Fallon) · First Management - models (Women, Men; Main Board, Second Board, Development) and a separate Talent section · First Management - apply page (terms say applicants under 18 need parental consent; no fee mentioned) · CRO open data: 1ST OPTION MODELS LIMITED, company number 356471, status Normal, registered 7 May 2002, 40A Powerscourt Townhouse Centre, Dublin 2 · Good fact: Dublin Town business page - founded in 1996 by Jules Fallon as a model agency (a 2012 interview with Trish Fallon gives 1997) · Good fact: Business Post, 3 March 2026 - interview with Jules Fallon on thirty years since she opened 1st Option Models and the move into influencer management · Fact: the agency's Instagram reel of 28 February 2026 announces the rebrand from 1st Option Models to First Management
01Does First Management accept international models?
First Management does not say explicitly; apply online or through your mother agency.
02Do I need a mother agency to join First Management?
Not necessarily, but most placements abroad are arranged agency-to-agency, so a mother agency makes the introduction easier.
03Is there an application fee at First Management?
No legitimate agency charges to apply; if you are asked to pay upfront, walk away.
04How do I apply to First Management?
Through its online application form (linked above) with digitals and measurements.
